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PFNEWS - Sensitivity, innovation, humor... brands are moving

María Escoté creates a capsule collection for Desigual

With new visual and immersive codes, which through 3D and virtual worlds try to approach the collection from different angles

Tous celebrates mother's day

Tous has launched a campaign for Mother's Day, which will take place on May 2, in which it honors the fragility and strength of motherhood through its iconic bear. Or, in this case, a female bear.

Volvo continues its commitment to safety

Volvo's new campaign, carried out by the Gray London agency, takes a giant step forward in this type of test facing the greatest dangers of all.

Voll Damm returns with Luis Tosar

The beer brand continues with the leitmotif that has accompanied Voll Damm in recent years “Not all beers are the same”.

Plátano de Canarias uses humor in its campaign

With a campaign claim such as "the taste of ours is in trend", the brand claims that they have been committed to the environment and local production since 1879

Cacaolat innovates with ice creams and capsules

Cacaolat innovates with ice creams and capsules

The brand launches its ice creams with La Menorquina and its Cacaolat capsules from Baqué’s hand. These capsules are compatible with Nescafé Dolce Gusto machines.

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