SOLUTIONS

Apply New Tools
Infografía Soluciones

Take advantage of new technologies and new disciplines…
neuroscience, social networks, platforms.

The latest approaches in accordance with the latest in research.

  • Neuromarketing: eye-tracking, eye-tracking + thinking aloud, face emotions; working together with partners like Neurologyca with whom we share expertise.
  • Non verbal: storyboards, mood-boards, mental clouds, empathy maps, card sorting.
  • Hybrid research: Interviews to 4 people.
  • Experimental: confrontational groups.
  • Design Thinking.
Imagen Soluciones

The new technological reality of the consumer, allows us to apply research methodologies 2.0.

Internet Platform, forums, blogs, natural environment, mobile phone and tablet apps. Content analysis; working together with partners like Sentisis with whom we share expertise.

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