In July, the Punto de Fuga team from the Barcelona office enjoyed a very special day at SEAT | CUPRA Martorell
We had the privilege of touring the factory and watching SEAT and CUPRA vehicles being manufactured step by step. We also took a close look at how CUPRA is embracing electrification and sustainable mobility by transforming its production model to meet the challenges of a new era.
We were impressed by the precision, technology and robotics that permeated the entire plant. Above all, however, we took away with us the warmth, friendliness and personalised treatment that we received.
We would like to thank the SEAT CUPRA market research team (Benet Pujol, Julia Guerrero Ortega, Jaime Franco Caravante, Andrea Ledesma and Mónica Ruiz de Arechavaleta) for welcoming us into their workplace last Tuesday and for explaining us about the brands history.
Thank you also for giving us the opportunity to try the new CUPRA drink by Vichy Catalan: as surprising as the brand's character, with a blend of ginger, lime and bubbles that embodies its personality.
We are delighted to have lived and enjoyed this experience.




