PFViernes 18Jan
Uber promotes responsible drinking
To recall the public that there are safe alternatives for mobility, the central line of the Benito Villamarín Stadium appeared completely deformed. Have a look what happens…
Danone celebrates 100 years
To celebrate this special birthday, they share their beginnings with us: 100 years ago Isaac Carasso baptized the first yogurt “Danone” – which in reality was the nickname of his son Daniel
![The success story of “vegan”](/media/2211/salchicha-vegana.jpg?mode=crop&width=500&height=305&rnd=131538564260000000)
The success story of “vegan”
20,000 people signed a petition launched by PETA and directed to the chain “Gregg’s” in order to launch the vegan version of its popular pork sausage. The result has been a real success
Read More![New initiative towards responsibility by IKEA](/media/2209/ikea-verde.jpg?mode=crop&width=500&height=305&rnd=131538564260000000)
New initiative towards responsibility by IKEA
True to its sustainability strategy "People and Planet" works on three axes: climate change, unsustainable consumption and inequality
Read More![Coca Cola launches Bar None](/media/2203/bar-none-coca-cola.png?mode=crop&width=500&height=305&rnd=131538564260000000)
Coca Cola launches Bar None
This range is intended to be a substitute for alcoholic drinks (tasty but without alcohol. Still, at the moment it is available only in Atlanta where the company has its headquarters)
Read More![Theaters in search of conciliation](/media/2208/guarderia.jpg?mode=crop&width=500&height=305&rnd=131538564260000000)
Theaters in search of conciliation
The dream comes true in Madrid: enjoying a theater performance with your partner while your children are in the playroom of the same theater
Read More![Action and Reaction](/media/2210/jb-pocket.png?mode=crop&width=500&height=305&rnd=131538564260000000)
Action and Reaction
One of the principles of physics applied to marketing. Last week Johnnie Walker announced the launch of this format, this week it is J&B
Read More![Todays top challenge: #10yearschallenge](/media/2213/10yearschallenge.jpg?mode=crop&width=500&height=305&rnd=131538564260000000)
Todays top challenge: #10yearschallenge
Not only the celebrities take part but also many brands…
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