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PFViernes 18Jan

Uber promotes responsible drinking

To recall the public that there are safe alternatives for mobility, the central line of the Benito Villamarín Stadium appeared completely deformed. Have a look what happens…

Danone celebrates 100 years

To celebrate this special birthday, they share their beginnings with us: 100 years ago Isaac Carasso baptized the first yogurt “Danone” – which in reality was the nickname of his son Daniel

The success story of “vegan”

The success story of “vegan”

20,000 people signed a petition launched by PETA and directed to the chain “Gregg’s” in order to launch the vegan version of its popular pork sausage. The result has been a real success

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New initiative towards responsibility by IKEA

New initiative towards responsibility by IKEA

True to its sustainability strategy "People and Planet" works on three axes: climate change, unsustainable consumption and inequality

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Coca Cola launches Bar None

Coca Cola launches Bar None

This range is intended to be a substitute for alcoholic drinks (tasty but without alcohol. Still, at the moment it is available only in Atlanta where the company has its headquarters)

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Theaters in search of conciliation

Theaters in search of conciliation

The dream comes true in Madrid: enjoying a theater performance with your partner while your children are in the playroom of the same theater

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Action and Reaction

Action and Reaction

One of the principles of physics applied to marketing. Last week Johnnie Walker announced the launch of this format, this week it is J&B

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Todays top challenge: #10yearschallenge

Todays top challenge: #10yearschallenge

Not only the celebrities take part but also many brands…

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